Comments on: Pay Per Click Advertising Run Around https://www.ubertor.com/blog/2006/11/02/pay-per-click-advertising-run-around/ The best guide to Real Estate Marketing for Realtors websites worldwide Thu, 09 Nov 2006 03:31:31 +0000 hourly 1 https://wordpress.org/?v=5.9.2 By: Luanne Highlander https://www.ubertor.com/blog/2006/11/02/pay-per-click-advertising-run-around/comment-page-1/#comment-15506 Thu, 09 Nov 2006 03:31:31 +0000 http://blog.ubertor.com/?p=403#comment-15506 I use pay per click in a more general way, not for a specific listing. Since I specialize in helping people relocate to the Northwest and specifically the Bellingham-Mount Baker area,I use key words that they (my target clients) may use when searching for primary, second or third homes or investment property in this area-even in this region. I have been marginally satisfied with the results.
Luanne-Relocate Northwest

]]> By: Stephen Jagger https://www.ubertor.com/blog/2006/11/02/pay-per-click-advertising-run-around/comment-page-1/#comment-14828 Fri, 03 Nov 2006 16:27:37 +0000 http://blog.ubertor.com/?p=403#comment-14828 Jean-Francois, yes I agree. Hiding information to gain a “lead” I don’t think is the way to go. The internet is about getting the information out there. I think a better “lead” is when someone is contacting you to view the property.

As for location, I firmly agree. In downtown Vancouver (which is quite small) there are 4 neighbourhoods, West End, Coal Harbour, Yaletown and Gastown. Most people that want to live in downtown, have picked a specific area and the other 3 areas don’t interest them. Saying “downtown” in an ad is not enough, it should say “yaletown” or “coal Harbour” etc.

]]> By: Jean-Francois Noel https://www.ubertor.com/blog/2006/11/02/pay-per-click-advertising-run-around/comment-page-1/#comment-14827 Fri, 03 Nov 2006 16:17:40 +0000 http://blog.ubertor.com/?p=403#comment-14827 s strange how people think they have to keep some information to generate lead. I think they just are either sending people away (like you) or answering a lot of irrelevant phone calls. Also don't you hate the vagueness of location in the Real Estate Business? I may be an exception, but I know the place I want to live almost at the block level, and I always have to dig through tons of vaguely located listing to find what I want.]]> It’s strange how people think they have to keep some information to generate lead. I think they just are either sending people away (like you) or answering a lot of irrelevant phone calls.

Also don’t you hate the vagueness of location in the Real Estate Business? I may be an exception, but I know the place I want to live almost at the block level, and I always have to dig through tons of vaguely located listing to find what I want.

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